Voices Beyond Walls

The brief

Mercure Hotel Miri commissioned a mural for the city, painted by three local and three international artists around one question: what will Miri look like in 50 years? Their aim was bigger than a wall. It was the first step in building an art ecosystem in Miri.

Our approach

We let the artists tell it in their own voices: Jagung on why Miri needs art, and Sheep, Helenya, Amey and Bounce on what home means to them. We also gave space to the voices heard least. Artists from Miri’s special-needs community painted alongside them, turning a commission into a statement that art belongs to everyone.

The project became a 15-minute documentary built around three ideas, Empower, Elevate and Evolve, plus eight vertical character reels so the story kept travelling on social media.